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March 11, 2003

 
MATCHING STUDIO
MATCH <Bt34>

Recommendation
New          :  -
Previous    :  -
Fair Value :  Bt37

 

 

Leading TV ad production house to make its debut today 

NOTICE : Kim Eng Securities (Thailand) Public Company Ltd. (KIM ENG) has participated as an underwriter in relation to the initial public offering of Matching Studio Public Company Ltd. (the Company). This document was prepared by KIM ENG independently of the Company. In particular, the forecasts, opinions and expectations expressed in this document are entirely those of KIM ENG and are given as part of its normal research activity and not as an underwriter of the share offering or as an agent of the Company, any other syndicate member, or any other person. While all reasonable care has been taken to ensure that the facts stated herein are accurate and that the opinions and expectations contained in this document are fair and reasonable, neither KIM ENG nor the Company has verified the information given in this document. Accordingly, no representation or warranty, express or implied, is made as to the fairness, accuracy, completeness or correctness of the information contained in this document. No one at KIM ENG, the Company or any other person, or any of their respective directors, officers or employees, accepts any liability for any direct or consequential loss arising from any use of this document or its contents or otherwise arising in connection therewith.

Matching Studio (MATCH) will make its debut today on the Market for Alternative Investments (MAI). Last month, the company offered shares to the public at Bt34. The Bt204mn proceeds raised is being used to invest in new equipment and studio, expand the group's businesses, repay loan and strengthen its working capital.

IPO Profile

Paid-up capital before IPO

:

Bt90mn (18mn shares)

Par

:

Bt5

Share offer

:

6mn shares

IPO price

:

Bt34

Proceeds

:

Bt204mn

Paid-up capital after IPO

:

Bt120mn (24mn shares)

Objective

:

1) Bt60mn to invest in new equipment and studio

 

 

2) Bt35mn to expand group's business

 

 

3) Bt30mn to repay loan

 

 

4) Strengthen working capital

Subscription period

:

February 27-28, 2003

Listing date

:

March 11, 2003

Lead underwriter

:

NATSEC

Source : Matching Studio and Kim Eng Research estimates

MATCH is the largest production house in Thailand with market share of 8-10%. The company's major income is from ad production, representing 57% of total revenues. The company, its five subsidiaries and one affiliate are also involved in TV production, event marketing and film equipment rental.

MATCH will benefit from ad spending growth estimated at around 10-15% this year, as well as the increase in the number of movies filmed in Thailand. In January, TV ad spending rose 19% yoy. The latest estimate has the number of movies filmed in Thailand doubling this year from 24 in 2002 to approximately 50. MATCH plans to make its own movie this year – Se-Aui.

We forecast MATCH's sales this year will increase to Bt758mn with net profit of Bt73mn or Bt3.06/share. Based on 40% dividend pay-out ratio, we expect the company to pay dividends of Bt1.22/share.

After repaying its loan from the IPO proceeds, MATCH will be in a net cash position.

Given its relative small asset size and revenue base, we believe MATCH should trade at lower PER multiple compared with other entertainment stock. Fair value estimate of MATCH, based on PER 12x, is at Bt37.

Matching studio’s earnings summary

As of

Sales

Net Profit

EPS

Growth

Net D/E

BV

ROE

Sep.

(Bt mn)

(Bt mn)

(Bt)

%

(x)

(Bt)

%

2001 *

444

8

0.46

N.A.

2.46

1.82

49%

2002

650

41

2.26

396%

1.28

7.37

49%

2003F **

758

73

3.06

35%

Cash

15.40

29%

2004F **

855

83

3.47

13%

Cash

17.65

21%

2005F **

929

101

4.21

21%

Cash

20.47

22%

Note : * Unadjusted, ** As of Dec.
Source : Matching Studio and Kim Eng Research estimates

 

Analyst: Suttatip Peerasub (Ext. 1430)
Email: suttatip.p@kimeng.co.th


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